Summer has just stepped in so
it’s the time to showcase the retail store with summer collections and welcome
this new season. The season of passion and celebration is to be arrived so why
not decorate your store and inspire he shoppers to buy. To showcase the summer
arrivals is the idea that is much appreciated in retail circle. The summer
arrivals are so alluring for the people that to showcase such accessories on storage racks is a key to grab the
attention of the onlookers. The idea of showcasing the retail appeals to the
buyer and keep them conscious what is inside of the store.
The summer display should be as
fantastic as one can idealize. Full of inspiring colors with all summer related
accessories. The light setting of the store should be according to the demand
of the season. The light show should not be shoddy. Dim light is not required
what is required a perfect feel of transition from darkness to brightness. Here
are so many features that define the perfect summer setting in a store.
Focus on summer:
If you are not interested in redesigning your store it does
not matter. You can revamp your store by decorating it with a theme. Yes, of
course it’s the best way to give a new look to your store and to gain the
interest of the spectator. If design of a store is a lifeline, then theme is
the lifeblood of your store. People just love to shop according to the season’s
style and taste. A perfect shopping environment is incomplete if the theme is
not displayed in a well manner. Recently, Majid Al Futtaim Hypermarkets in U.A.E has used this theme and people
appreciate their new posture with the most active shopping concept of supermarket equipments.
Color scheme:
The color scheme that is adorable in the season of summer is
sparkling yellow and pink. However, the retailers made their own choice and
experience the limelight with silver white. Along with it colors, like sky
blue, pink and light emerald provides a very cooling effect. Majority of the
designer prefer the color discussed above, usually the retailers are interested
in bright colors which has a soothing effect over the eyes of the visitors. Light shades are more inspiring in the season
of summer. The props which are used for summer display are flowers and green
trees.
Use of Mannequins
Use of Mannequins
The perfect way to
display the latest fashion and style off summer is the use of mannequins. Fully
clad with summer collection or being displayed using the favorite brand will
inspire the people to buy the accessories. Mannequins are bejeweled with summer
outfits, fashion accessories or with favorite brand of scent or shampoo in
their hands whatever a retailer wish to highlight.
Lighting effects:
Lighting effects:
The lighting
arrangement should be very outstanding, for lighting arrangement use of
chandeliers and luminaries is best on each metal storage shelves,
so that everything should be visible to the customers. The theme of the
display can easily determine what light effects are required. However, the
appropriate lighting arrangement will prove a delight for the customers. In the
season of summer dim and luminous lights are valued.
So if you are
designing your store and want to open it in summer, just try out the above
mentioned guidelines and you will finally have the turnover, potential
customers that will uplift your store to the heights of fame where it will
become the brand, a name of trust for millions of people.
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